About Snooze Mattress & Wellness
It's Time to Change the Conversation About Sleep
For years, mattress stores have competed on price and promotions in a race to the bottom. But today’s consumers are not looking for just a mattress. They are looking for better sleep.
At Snooze, we believe sleep is a superpower. It affects how you show up at work, at home, and in your health. It touches everything.
Through our growing network of stores, Snooze is meeting the rising demand for better sleep. We are a modern sleep shop that treats sleep as a health decision, not a furniture purchase.
When the conversation shifts to solutions, customers win. Snooze wins. Sleep wins.
Sleep = Health Decision
Modern consumers view sleep as a foundation for performance and longevity.
Growing Market Demand
The Sleep economy continues to expand as more consumers invest in wellness.
Modern Retail Model
Snooze treats sleep as a solution—not a furniture purchase.
When Solutions Win
When the conversation shifts to solutions, customers win. Snooze wins. Sleep wins.
Our Founder
Snooze was founded by Matt Smith, a husband, father of three, and 26 year veteran of the sleep industry.
Matt started at 19 on a commission sales floor and spent decades working directly with customers. Over time, he saw the same pattern repeat across the industry. Heavy promotions. Little focus on real outcomes.
In 2019, he launched Snooze with a different approach. Treat sleep as a health decision. Use technology to guide the process. Build clear systems that owners can execute.
Today, Snooze is growing through franchising with a simple belief. When people sleep better, they live better. And when franchising is done right, it creates real opportunity for local owners.
Who is Matt Smith?
Learn more about Matt Smith, what motivates him, and where he is today.